My pages are ready! You've been hard at work optimizing your pages. You learned all there is to know about search engine ranking formulas. Use this checklist to see if all of your pages are optimized: Checklist for optimization HTML Title Your title contains properly placed keywords Meta tags Use the meta description and keyword tags on every page Keyword prominence, density, proximity, frequency Few of the most important elements Keywords in the URL or file names Name your files with keywords Alt tags Search engines don't index images Link popularity Most search engines use it as a factor Themes One of the latest technologies that search engines use Design Your site should be fast, pleasant, clean and easy to navigate - No spam or frames